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I provide resources ranging from full lessons to full unit bundles for BTEC Business Studies alongside GCSE Computing. I currently work as a Further Education Business Lecturer, Standards Verifier and Examiner for a large awarding body.

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I provide resources ranging from full lessons to full unit bundles for BTEC Business Studies alongside GCSE Computing. I currently work as a Further Education Business Lecturer, Standards Verifier and Examiner for a large awarding body.
BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Purpose of Market Research
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Purpose of Market Research

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This full lesson covers the following areas of Learning Aim B: The purpose of market research Rationales Identifying target markets Identifying size, structure and trends Identifying competition Learners will be able to demonstrate their knowledge and skills through a series of tasks. The lesson focuses on application of theory to real-life situations. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 14: Investigating Customer Service C1 Skills and Behaviours
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 14: Investigating Customer Service C1 Skills and Behaviours

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This full lesson covers C1 Customer Service Skills and Behaviours for Unit 14: Investigating Customer Service, including; • Communication skills: o face-to-face, written, email or other electronic media, telephone o verbal, e.g. pitch and tone of voice, open and closed questions, using the telephone o non-verbal, e.g. sign and body language, listening skills o barriers to communication. • Interpersonal skills: o personal presentation approach, e.g. attitude, behaviour, hygiene, personality, conversation skills, giving a consistent and reliable response. • Behaviours, e.g. being positive, offering assistance, showing respect.
BTEC Level 3 Business: Unit 3 Personal and Business Finance - Sources of Finance (Learning Aim D)
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business: Unit 3 Personal and Business Finance - Sources of Finance (Learning Aim D)

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This full lesson covers the all content for Learning Aim D for Unit 3: Personal and Business Finance, including; Retained profit New current assets Sale of assets Owner’s capital Loans Crowd funding Mortgages Venture capital Debt factoring Hire purchase Leasing Trade credit Grants Donations Peer-to-peer lending Invoice discounting The lesson contains tasks, examples and links to external media. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 17: Digital Marketing - A1 Digital Marketing in the Marketing Function
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 17: Digital Marketing - A1 Digital Marketing in the Marketing Function

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This full lesson covers A1 of Unit 17: Digital Marketing. Areas covered include; What is digital marketing? Digital marketing and objectives Digital marketing as an extension of the marketing/promotional mix Current trends in digital marketing Targeting specific market segments Development of customer databases Lead generation The lesson contains several tasks and links to external media to engage learners and to bring theory to life. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 22: Market Research A1 Purpose of Market Research
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 22: Market Research A1 Purpose of Market Research

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This lesson covers A1 Purpose of Market Research for Unit 22: Market Research. The lesson covers the following; Understanding customer behaviour Determining buying trends Investigating brand/advertising awareness Aiding new product development Investigating feasibility of entry into new markets The lesson contains links to external media and several tasks to engage learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.